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13th Feb. 2014
Crompton launches latest energy efficient pumps to fast track huge energy savings

  • Sector specific pumps and accessories for all applications, launched
  • Smart, Energy Efficient, Stainless Steel pumps for the Agricultural sector
  • Intelligent Pump Controller to control pumps through mobile phones



Mumbai: February 13, 2014: Avantha Group Company Crompton (CG) launched a wide range of energy efficient pumps and SMS savvy devices to operate pumps for residential, agricultural, commercial and industrial applications. Pumps generally consume huge amounts of electrical energy and hence present a tremendous opportunity for energy savings. Today, discerning consumers are displaying a preference for energy efficient pumps.


The intelligent microchip technology embedded in the GSM (Global System for Mobile Communications) Pump Controller and the Electronic Control Panels allow these pumps to be switched "on" and "off" remotely, through a mobile phone call or an SMS. They can also be programmed to send an SMS alert to the customers’ mobile phones informing of any shutdown or power failure. Other value-added features are a voltage and current display and a protection from short circuits and overload.


For the residential customers, a choice of premium pumps namely Mini Pacific, Mini Masterplus, New Aqua Gold and Pressure booster were launched with special features such as higher performance, brass inserts and Cathodic Electro Deposition (CED) coating. In addition, few of these pumps come with a two-year warranty. Crompton’s reliable, energy-efficient pump solutions work more efficiently, with greater precision and for longer periods. They also reduce electricity bills and require lower maintenance.


For the agricultural sector, Crompton launched four new premium submersible pumps. These are 4 inch and 6 inch pumps, 50 feet per stage, in stainless steel finish, and Vertical Open Well Submersible pumps. These products have incorporated a change in material construction from cast iron to stainless steel, so they are now corrosion resistant and abrasion free - an important feature required for submersible pump applications. The superior design of these pumps reduces power consumption and electricity bills.


For the commercial and industrial segment, Crompton launched the Vertical and Horizontal Multistage Pumps, suitable for high rise buildings. These pumps can raise water up to a height of 265 meters, at the desired pressure. The pumps are fortified with pressure boosters to maintain water pressure at the same level irrespective of the height at which the outlet is located.


Commenting at the launch, Crompton’s Executive Vice President and President, Consumer Business, Ash Gupta said, "We are constantly researching with materials and new designs to increase the energy efficiency and lifespan of our products. The latest range of our pumps combine the elements of design, construction material and microchip technology to give our customers a world class, energy efficient, cost effective and reliable product."



Mr. Ash Gupta, Executive Vice President and President, Consumer Business,
with the recently launched CG Submersible Pump



 About CG


Avantha Group Company CG is a global pioneering leader in the management and application of electrical energy. With more than 15,000 employees across its operations in around 85 countries, CG provides electrical products, systems and services for utilities, power generation, industries, and consumers. The company is organized into three business groups: Power, Industrial, and Consumer. CG clocks US$ 2.3 billion in revenue from product lines that cover the entire value chain of engineering offerings.


For more information on CG, please visit: www.cgglobal.com



About Avantha


The Rs. 25,000 crores (US$4bn) Avantha Group is one of India`s leading business conglomerates. Its successful entities in diversified sectors include Crompton Greaves (power transmission and distribution equipment and services), BILT (paper and pulp), The Global Green Company Limited (food processing), Biltech Building Elements Limited (infrastructure), Avantha Power (energy), Salient Business Solutions Limited (IT and ITES), Jg Glass (glass containers).


With a global footprint, the Group operates in 90 countries with more than 25,000 employees worldwide. Led by Gautam Thapar, Avantha demonstrates strong leadership globally and emerges as a focused corporate, leveraging its knowledge, leadership and operations, adding lasting value for its stakeholders and investors.


For more information on Avantha, please visit www.avanthagroup.com



For further information, please contact:

Ms. Paula Sengupta
Global Head – Communications
CG (Crompton Greaves Limited)
CG House, 10th floor
Worli, Mumbai 400 030, India

Mrs. Shravani Dang
Vice President
Group Head - Corporate Communications 
Avantha Group, 1st floor, Thapar House,
24, Janpath Lane, New Delhi 110 001
T: +91 22 24237516 / 67558771



T (D) : +91 11 41699282 
T (B) : +91 11 23368332

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